Typical Reader Profile

Jack is a 18 year old student from Leicester. He is currently at University and is studying English Language and Media Studies. He also works part-time at a local newsagents and likes to buy certain magazines to read when the number of customers starts to slow down at the end of the day. He enjoys reading music and gaming magazines during these periods. He specifically enjoys rock and metal music magazines, as these are his favourite genres of music. His favourite bands include Fozzy, Metallica and Papa Roach. He listens to music mostly during his studying, though, he keeps his iPod on him most of the time, incase he wishes to listen to some. He also likes some classic rock bands such as The Rolling Stones, The Who and Black Sabbath. He enjoys his favourite bands to be quite controversial and loud, and has taken on some of their styles in his look, such as dark sleeveless hoodies and several tattoos along his arms.